The Power
of Signature Files
Advertising Tips
A signature file is
an electronic signature that is a three to six line footer
attached to the bottom of your e-mail message or forum posting.
It is also referred to as a "sig file". A good signature file
should not exceed 6 lines and should contain:
* Autoresponder address, e-mail address, phone and fax numbers
* Web site address
* Your company name and slogan. Try to incorporate in one or two lines
the essential or unique selling point (USP) or benefit of your
company which will make customers want to contact you.
The following is an
example of good signature:
Sincerely,
Nicholas Zhou
--------------------------------------------------------------------------------------------------
http://www.chinesefooddiy.com
"Eat Authentic and
Healthy Chinese Food At Your Home" - FREE healthy Chinese
recipes, cooking tips and health articles mailed to you weekly.
Send email to:
chinesefooddiy@getresponse.com
--------------------------------------------------------------------------------------------------
Most Email software allows for easy inclusion of your signature
file at the end of your Email messages. You can also generate
new business by attaching your sig file to any posting you make
when participating in mailing lists or forum discussion.
You can also design
several different signatures so that you can use in a variety of
circumstances.
A signature file is a highly effective adverting technique. It
will add up to a highly successful e-mail campaign.
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